01 — Project details
To support a new e-commerce partnership, I designed promotional postcards for Everbrite Coatings. These postcards were included in every order shipped through the partner’s platform to encourage follow-up purchases directly from Everbrite. The goal was to raise brand awareness and drive conversions by introducing customers to our coatings and their benefits.
Creative Process
I created two postcards aligned with Everbrite Coating’s brand colors and messaging. The design focused on visual appeal and clarity, highlighting product uses, benefits, and buying options. I emphasized versatility and ease of use, and included a QR code for quick access to purchase. The layout balanced eye-catching project images with concise, persuasive copy to encourage more sales.
